Berkshire Hathaway HomeServices Vermont Realty Group Levels Up Advertising Strategy with Adwerx
Brokerage steps up its commitment to help agents succeed by extending their automated listing ads and increasing value for seller clients
Berkshire Hathaway HomeServices Vermont Realty Group has experienced great success with the Adwerx Enterprise Automated Advertising Platform provided by Corporate, powering digital advertising for all of its agents. Now, the firm is extending the automated online ads for newly listed properties, giving an additional week of exposure. This extra week of advertising for each listing helps to instill confidence and optimism amongst sellers seeking a swift transaction. Additionally, it allows the firm’s agents to focus on acquiring new listings and providing quality client service.
Locally targeted digital listing ads display the listing photo, agent contact details, brokerage branding, and a link to the listing to potential home buyers based on their online behavior. Clients can be assured that their homes will be showcased on premium websites like ESPN and the Wall Street Journal, as well as Facebook, Instagram, and popular mobile apps.
“During these uncertain times, when competition in the market is at an all time high, it is crucial that we show unwavering support and commitment to each and every one of our agents,” said Jack Russell, CEO at Berkshire Hathaway HomeServices Vermont Realty Group. “Equipping them with the Adwerx Platform makes local, customized, and automated digital advertising possible, and keeps our agents top-of-mind with potential clients looking to buy or sell real estate.”
Expectations are high for today’s real estate agents. They need the power of digital advertising to help differentiate themselves in an aggressive sales market, and to foster confidence among home buyers and sellers who are relying on their professional expertise. The Adwerx Automated Advertising Platform makes digital advertising easy to set up, implement, and track. To learn more, visit enterprise.adwerx.com.
About Berkshire Hathaway HomeServices Vermont Realty Group
Our name represents a group of the finest real estate professionals in Vermont. We are one of Vermont’s top companies and we have continuously been ranked among the top companies in New England, and in the nation. Our professionalism has been recognized time and again, winning us prestigious awards such as the Quality Service Pinnacle and Centurion awards, the Five Star Excellence Award from Cartus Relocation Network, and reader’s choice awards from local media. Learn more at vtregroup.com.
Used by over 25% of the top brokerage firms and over 15% of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale. Adwerx customers are able to deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps, while driving growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent and reduces turnover by 42 percent.
Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com.
NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®’ REALTOR Benefits® Program.