March 26, 2020

Adwerx Powers Digital Advertising for Two Expert Brokerages in Southeast Michigan

Savvy leadership at Coldwell Banker Professionals of Port Huron and Century 21 Sakmar & Associates in Rochester innovates marketing strategy with The Adwerx Enterprise Automation Platform.

Dozens of agents, and their clients, from the Port Huron office of Coldwell Banker Professionals and the Century 21 Sakmar & Associates brokerage in Rochester, MI are benefitting from the robust online visibility generated by the Adwerx Enterprise Automation Platform. Intelligent retargeting technology and automated listing ads powered by Adwerx, deliver the digital advantage that home sellers and agents expect from their brokerage in order to compete in today’s aggressive real estate market.

“Our clients count on our agents to sell their home as quickly as possible, for as much as possible,” says William McCullen, Senior Vice President and Director of Special Operations. “We chose Adwerx because its automated advertising services accelerate online exposure of new property listings as soon as they go on the market, while also providing our agents with a valuable, digital marketing platform that creates awareness for them among local prospects.”

By adopting the Adwerx Enterprise Automation Platform, Century 21 Sakmar & Associates and the Port Huron Coldwell Banker Professionals are giving their home selling clients the advantage of having their newly-listed home featured in ads displayed on Facebook, popular mobile apps and across premium websites that consumers and potential home buyers visit on a daily basis, during the critical first week on the market. This proactive, hyperlocal digital marketing strategy gives clients a sense of confidence in their agents, while the digital automation allows agents the opportunity to focus on delivering personalized service and generating new listings.

The company is also spotlighting its agents by investing in Adwerx’s automated, localized retargeting technology. Once a prospect visits an agent’s website, this practical yet powerful tactic maximizes online visibility of the agent’s profile by displaying personalized and branded ads across websites throughout their online activity.The Adwerx Enterprise Automation Platform makes digital advertising easily accessible and effective for real estate brokerages. Equipping them to meet and exceed the expectations of their clients through measurable online reach; and enabling them to create value for their agents – ultimately boosting the retention and recruitment of top performers. For more information,  please visit

About Coldwell Banker Professionals (Port Huron, MI) and Century 21 Sakmar & Associates (Rochester, MI)

Our company is enthusiastic about providing professional and personalized service to every client. We are dedicated real estate professionals – committed to the communities we serve, because we live there too. We value our neighbors throughout southeast Michigan and pledge to provide respectful, reliable client care every time. To contact an agent or see available listings visit Coldwell Banker Professionals or Century 21 Sakmar & Associates.

About Adwerx

Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America’s Fastest Growing Private Companies for three consecutive years, as well as received Inc.’s Best Workplaces award. To see how Adwerx can work for you, please visit Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®’ REALTOR Benefits® Program.

Follow Along
instagram icon
facebook icon
linkedin icon

Ready to get started?

Firms Looking to Increase Your Team's Productivity

Elevate your firm's brand and producer productivity using scalable advertising solutions

Schedule a Demo

Top Performers Looking to Level-Up Your Ad Strategy

Take away the guesswork with easy-to-execute packages created for top performers

View Packages

Individuals Looking to Build Your Brand Online

Instantly launch a personalized digital ad to grow your business

Get Started