Adwerx and MoxiWorks Enhance Integration to Boost Referrals For Real Estate Agents
Deeper integration enables Real Estate Agents to seamlessly stay in flow with their MoxiEngage contacts on premium web and social and generate referrals using Adwerx technology
Adwerx, a leading provider of advertising automation for over 250 real estate firms, is now integrated with MoxiWorks, a leading real estate technology platform offering integrated tools centered on sphere methodology that increase agents’ repeat and referral business. The collaboration is making it easy for joint customers to automate time-consuming data entry processes and run hyper-local and personalized digital advertising campaigns to their Sphere of Influence.
The integration allows for seamless entry of the agent’s contact list from their MoxiWorks CRM into Adwerx for use with its popular custom audience advertising. Staying in front of an agent’s sphere is critical to both the agent’s business and their broker’s, but is often a time-consuming process. Now, agents are empowered to win more referrals by staying in front of their SOIs using a highly targeted and personalized ad campaign, while easily adding new contacts directly from the Adwerx platform. Adwerx’s powerful custom audience targeting helps optimize the social media advertising an agent may already have access to through MoxiWorks. The multi-audience targeting approach keeps agents consistently in front of both new prospects and those already familiar with them.
“We’re always looking for more ways to advance agents and make their lives easier,” said MoxiWorks CEO, York Baur. “Many of the top real estate brokerages and agents across the country are already using Adwerx and MoxiWorks, so it made sense to deepen our integration. Our integration simplifies their workflow and saves them a ton of time, which will ultimately increase productivity and retention.”
Through Adwerx’s Advertising Automation Platform, real estate brokers run brand-compliant, hyper-targeted, and personalized digital ads for their agents and franchisees at scale. The company’s popular sphere of influence product enables agents to turn any contact list into a bespoke campaign by delivering tailored creative to their unique audiences across social media, streaming TV, and the web.
“Integrating with MoxiWorks is a no-brainer, given how many agents and brokers use both platforms,” said Jed Carlson, CEO of Adwerx. “Working together is going to provide value to the brokerages we work with by improving efficiency for their agents while enabling those real estate agents to leverage the power of automation and advertising to increase referrals and expand their business.”
MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 800 brokerages and 400,000 agents nationwide that account for more than 20% of the transactions in the U.S.
Learn more about the integration at enterprise.adwerx.com/moxi-works
Used by over 25 percent of the top brokerage firms and over 15 percent of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale. Adwerx customers are able to deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps, while driving growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent and reduces turnover by 42 percent.
Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com.
MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 800 brokerages and more than 400,000 agents nationwide that account for more than 20% of the transactions in the U.S. MoxiWorks’ customer retention over the past seven years stands proudly at 96%. Their integrated tools are centered on sphere methodology that increases agents’ repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 50 partners that integrate to create unique brokerage solutions. Find more information at moxiworks.com.