Innovative firm steps up its commitment to supporting producers with personalized, hyper-targeted local brand ads
Adwerx, one of America’s fastest-growing companies four years in a row and preferred digital advertising platform to 25% of top brokerage firms and over 15% of the top mortgage originators in the U.S., announces the latest brokerage firm to provide automated advertising solutions for every agent: Better Homes and Gardens Real Estate Senter, REALTORS®.
Better Homes and Gardens Real Estate Senter, REALTORS® prides itself on providing outstanding service to every client, while also focusing on the establishment and growth of every agent. Benefiting both buyers’ and sellers’ agents, this powerful service generates increased visibility for every new home listing and maximizes online exposure of agents as ads follow potential clients who have visited their web pages.
Adwerx’s platform makes it easy for both the brokerage and its agents to advertise online by seamlessly creating ads that are:
- targeted to the right hyperlocal geographic area
- personalized with the agent’s photo and contact information
- displayed to prospects where they are spending time online
- reaching consumers who are likely to purchase a home
- measurable in order to track reach
Ads appear on Facebook, Instagram, popular mobile apps, and premium websites that consumers and potential home buyers visit on a daily basis. By implementing Adwerx, Better Homes and Gardens Real Estate Senter, REALTORS® is better equipped to attract, develop, and support its real estate professionals with a service that has been proven to boost productivity by 35% and lower agent churn by up to 42%.
“Adoption can be a challenge for any organization introducing a new technology,” said Shay Senter, President at Better Homes and Gardens Real Estate Senter, REALTORS®. “With Adwerx’s automated service model, the traditional barriers to adoption are eliminated, making the process simple and efficient while allowing our agents to focus on the human relationships that build their business.”
To learn more about how Adwerx can help your firm succeed, visit enterprise.adwerx.com.
About Better Homes and Gardens Real Estate Senter, REALTORS®
About Better Homes and Gardens Real Estate Senter, REALTORS® mission is to deliver a better real estate experience and bring unmatched value to our clients before, during and after the transaction. Locally owned and operated since 1957 you can expect tremendous personal service with expert advice and guidance that is delivered with our “Tradition of Trust”. Our expertise and knowledge combined with Better Homes and Gardens exclusive partnerships bring you more value and benefits than ever before to your homes and businesses! Serving Abilene and The Big Country our services include residential property, commercial property, land, farm and ranch, lease negotiations, investing, notary, and general consulting. Our full-time professional REALTORS® and staff are waiting to make your real estate goals a reality. Expect Better.
Used by over 25% of the top brokerage firms and over 15% of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale. Adwerx customers are able to deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps, while driving growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent and reduces turnover by 42 percent.
Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com.
NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®’ REALTOR Benefits® Program.