Press
February 1, 2023

Adwerx Powers Digital Advertising Automation for Two Expert Brokerages in Canada

Savvy leadership at RE/MAX Platine and RE/MAX Royal Jordan in Quebec innovates marketing strategy with retargeting and listing ads from Adwerx

February 1, 2022 – Over 500 real estate agents and their clients from the RE/MAX Platine and RE/MAX Royal Jordan brokerages in Quebec, Canada are benefitting from the robust online visibility generated by Adwerx Advertising Automation. Intelligent retargeting technology and automated listing ads powered by Adwerx, deliver the digital advantage that home sellers and agents expect from their brokerage in order to compete in today’s aggressive real estate market.

“Our clients count on our agents to sell their home as quickly as possible, for as much as possible,” says Loubna Makraji, Co-owner of both RE/MAX firms. “We chose Adwerx because its automated advertising services accelerate online exposure of new property listings as soon as they go on the market, while also providing our agents with a valuable, digital marketing platform that creates awareness for them among local prospects.”

By adopting Adwerx for their 500 agents over 11 sales offices, RE/MAX Platine and RE/MAX Royal Jordan are giving their home selling clients the advantage of having their newly-listed home featured in ads displayed on Facebook, popular mobile apps and across premium websites that consumers and potential home buyers visit on a daily basis, during the critical first week on the market. Ads will feature the power of Adwerx Motion, a new feature that enables each ad to be animated using HTML5 technology, an ad type proven to drive higher engagement and improved click-through rates.

The company is also spotlighting its agents by investing in Adwerx’s automated, localized retargeting technology. Once a prospect visits an agent’s website, this practical yet powerful tactic maximizes online visibility of the agent’s profile by displaying personalized and branded ads across websites throughout their online activity.

Adwerx makes digital advertising easily accessible and effective for real estate brokerages. Equipping them to meet and exceed the expectations of their clients through measurable online reach; and enabling them to create value for their agents – ultimately boosting the retention and recruitment of top performers. For more information, please visit adwerx.com.

About Adwerx

Adwerx provides Customer Relationship Advertising™ to over 500 enterprises and more than 400,000 sales producers. The platform provides personalized advertising at scale for distributed sales teams across real estate, mortgage, wealth management, financial services, independent software vendors, or any other sales organization that could benefit from humanizing their brand and keeping their sales producers top of mind, all the time, with the right audience. Ad templates are created using a FaceForwardTM method – an approach to advertising that puts the company’s local salesperson or agent on every ad and is based on the psychological principles of trust and empathy that drive human behavior.

Adwerx targets these customized ads programmatically to the salesperson’s specific list of prospects or clients across popular websites, Facebook and Instagram, mobile apps, and streaming TV –  increasing brand visibility, boosting productivity by 15%, and reducing turnover by 42%. Learn more at adwerx.com.

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