Adwerx Mark Slade Advice for New Agents Be A local Expert

Advice for new real estate agents: be a local expert

Reading time: about 5 minsWhen New Jersey-based Keller Williams agent Mark Slade started in real estate in 2008, he was living on food stamps. He’d just left behind a lucrative career in the fashion industry — his last position was an Executive Vice President — that went bust with the rest of the economy at the time. So he picked […] Read more

Inman Top 101 Adwerx CEO Jed Carlson

Adwerx CEO named to Inman Top 101 list

Reading time: about 1 minsHere at Adwerx, we think our CEO Jed Carlson is pretty great. But it’s nice to know others think so, too. And to have Jed added to the Inman Top 101 list is a true testament to what we always knew.   Jed never stops doing, that’s for sure. We look forward to having him speak […] Read more

Landing pages for real estate agents postaprop

Landing page tips for real estate agents from postAprop

Reading time: about 3 minsKevin Wall wants to get you leads. He’s the founder of, and helping real estate agents is at the core of their mission. Kevin started with a company called, using a term that refers to landing pages. Landing pages are a specific kind of web page: they are meant to capture information and […] Read more

5 top secret weapons for real estate branding

Your top 5 secret weapons for real estate brand awareness

Reading time: about 3 minsWhat do you think of when you hear the word “brand?” Ford? Amazon? Coca-Cola? These are massive brands — juggernauts in the world of advertising. And you know their names because of brand awareness. As a real estate agent or broker, you are a brand, too. And the same awareness marketing tactics can work for […] Read more

5 marketing tips for real estate agents from adwerx

5 Fast Marketing Tips for Real Estate Agents from NAR 2015

Reading time: about 1 minsThe real estate industry may change, but so much of marketing for real estate remains tried and true. At the NAR 2015 conference in San Diego, Adwerx chatted with attendees and vendors, and we asked, “What’s your favorite marketing tip?” Of all the tips we got, our favorite insights were from Bill Risser of The […] Read more

thank you for real estate clients

5 thank you gift ideas for your real estate clients

Reading time: about 1 minsIt’s the season of gratitude, and we find that real estate agents really know how to say thank you. In fact, we asked many of the agents who use Adwerx to share some of the unique ways they have said thank you to clients. These are some of our favorites — from the personalized and […] Read more

Julian Culton Broker 501 Realty

Julian Culton: building a real estate brand

Reading time: about 3 minsThe most pivotal moment in Julian Culton’s real estate career was also his absolute worst. It was early days, in just his third or fourth transaction. Everything seemed to go fine, or so Julian thought. But after the closing, he received a letter from his supposedly happy client. “It was a ‘Top 10’ list of […] Read more

Bill Risser Real Estate Sessions Adwerx

Bill Risser: building a technology bridge for real estate agents

Reading time: about 2 mins“Please don’t kill Snapchat for me,” begged Bill Risser’s 22 year-old son. And with good reason. His father’s job is to help real estate agents use modern social media tools. “The boomers moved into Facebook and took over,” said Bill. “So my son just wanted to keep Snapchat to himself.” And Bill agreed. For now. […] Read more