Reading time: about 1 minsAdwerx CEO Jed Carlson will take the stage at Inman Connect on the Road in Chicago next week. And when he’s on stage, he’ll ask the question agents dread most: “Why do I need you?” In a market where more data than ever is available to home buyers and sellers, real estate agents need to take […] Read more
Reading time: about 3 minsMost agents have embraced the fact that digital ads for real estate matters. But digital advertising can seem like a black box. What kind of ads work best? Who will see your ads? What should your ads say? We’ve outlined three kinds of digital ads for real estate, who they are for, and how you […] Read more
Reading time: about 7 mins“Why do I need you?” This is a question many real estate agents dread. But with the rise of real estate technology that puts more market data into the hands of buyers and sellers, more agents have to come up with an answer. In fact, Adwerx CEO Jed Carlson gave a speech about it. Pat Vredevoogd-Combs, […] Read more
Reading time: about 1 minsNew listings are an exciting time for real estate agents, but it’s also a super busy time – use our digital marketing checklist to help. Agents tell us that it’s almost too easy to leave out one or more of the small but critical steps when they have a new listing. From working with sellers […] Read more
Reading time: about 2 minsSo you’re using digital advertising for real estate. (And hopefully, you’re using Adwerx for your digital ads!) Your ad is helping you stay top of mind with people you are prospecting or the people you already know. But where are you sending those people that click on your ad? You should be sending them to […] Read more
Reading time: about 1 mins“Any agent who’s not doing online advertising right now is missing the boat,” said Stephanie Pfeffer Anton, Executive Vice President, Luxury Portfolio International – Leading Real Estate Companies of the World®. Now affiliates in the Luxury Portfolio network can create digital ads for their listings right in the back end platform. These affiliates promote listings […] Read more
Reading time: about 2 minsRecently, Adwerx CEO Jed Carlson was the lucky guest of social superstar Katie Lance for her webinar on Facebook advertising for real estate. In case you missed it, here is the replay. There was so much good information for agents who want to be savvy with their social efforts. For instance, the average adult has […] Read more
Reading time: about 2 minsThis post is contributed by Andrea Geller of HOT PROPERTY® The Chaz Walters Group at Coldwell Banker Residential Brokerage in Chicago. Are you chasing leads in real estate? Do you focus your time chasing after that phone call, email, text or private message from someone you don’t even know or who doesn’t know you or even appreciate if […] Read more
Reading time: about 1 minsThe Adwerx ad template lets real estate agents start advertising quickly. Whether for brand-focused ads by ZIP code or ads to an agent’s sphere of influence, the Adwerx template is simple to edit. For a more custom look, many agents hire an outside agency. We reviewed several sources for custom ads. However, agent Scott Lehmann of Sonoran […] Read more
Reading time: about 2 minsWhy do real estate agents love Adwerx listing ads? You can put your listings online in front of potential buyers in a 15 mile radius or in specific cities (great for second homes!) Your sellers see their home advertised on major sites as they browse the web (they love that!). Your sellers receive regular reports, […] Read more
