Independent mortgage firm invests in the leading automated advertising provider to amplify marketing efforts by deploying personalized, compliant, online ads at scale
November 9, 2022 – Headquartered in Jacksonville, Florida, fiber.mortgage is a technology-driven mortgage broker on a mission to change the face of the mortgage industry. To help aid in the brand building of its loan officers and firm, fiber.mortgage has implemented the Adwerx Automation Platform to scale digital advertising across the organization. Adwerx is the gold standard in automated digital advertising for real estate and mortgage, providing personalized ads scaled for any organization that wants to reach consumers with personalized messaging online.
“fiber.mortgage has always been dedicated to providing unparalleled customer and loan officer experiences,” said Dan Ribler, Founder/CEO of fiber.mortgage. “Working with Adwerx allows us to maintain our focus on the client and contributes to the success of our loan officers, securing their personal brand in a digital world.”
fiber.mortgage has leveraged Adwerx’s state-of-the-art marketing automation technology to provide its entire team of loan officers with digital ad campaigns that launch automatically, and are visible on 96 percent of the web, Facebook and Instagram, and mobile apps. They also receive access to a pre-made inventory of compliant, personalized ads through a branded, self-service portal that they can run individually, complementing their automated campaigns.
Adwerx is the only automated digital advertising solution designed specifically for leading mortgage firms to deploy personalized, compliant online ads. By automating digital marketing across the firm, fiber.mortgage is building personal and corporate brand awareness while driving increases in loan officer efficiency. Until Adwerx’s automated advertising came to market, personalized advertising of this kind was a non-starter. Adwerx eliminates the barriers of time and compliance standards required to scale digital advertising in the mortgage industry.
To learn more visit adwerx.com.
Loan officers can close more deals here than anywhere else. Producing Loan Officers need to focus their efforts on their referral relationships, not on moving documents around, dealing with underwriters, or getting involved in loan processing. Staying top of mind is key, and we at fiber.mortgage invest big in our loan officers’ success. From proprietary origination systems built by loan officers for loan officers, to our smart marketing, and our industry leading LO compensation plan, we give our loan officers the freedom and support they need to amaze their buyers and referral partners and close more deals.
Adwerx delivers personalized digital advertising for more than 500 enterprises and 400,000 individual customers. Scalable for real estate and mortgage firms of any size, Adwerx enables brokerages to deliver completely frictionless, strategic services to their agents and loan officers while boosting their brand, and increasing retention and productivity.
The customized ads feature brokerage branding, the producers’ headshots and contact information, and appear across popular websites, Facebook and Instagram, mobile apps, and streaming TV.
Adwerx’s platform is fully automated, always-on, and requires no additional work from the firm or the producer. This helps keep existing agents and loan officers happy while making it easier for brokerage leaders to recruit new talent with a service that works to help grow their businesses. Learn more at adwerx.com.