Staging Real Estate Properties: Sell Homes Fast

Selling your home can be a daunting process. Properly staging your real estate can improve its visibility and appeal, two things that help properties sell. You don’t need to be an expert either. Simple tweaks of the lighting, furniture, and decor can go a long way in moving a house.

Staging Real Estate With The Right Lighting

Take a look at the color pallette of the properties you have for sale. Visual cues mean a lot to people, and if you can find the right type of light that brings out the best elements, you’re on the fast track to success.

Fluorescent lighting can sometimes drown out a lot of really great features. Experiment with using full spectrum white light to accentuate the best parts of a piece of real estate. Whether it’s an overhead light or just a lamp, soft lighting can make a room feel more welcoming.

Harsher, full spectrum light brings direct attention to a specific part of the room, which is great for recent renovations and amenities.

How Decoration and Furniture Play A Huge Role

Staging plays a huge role in older homes in need of a little TLC. Decoration and furniture are great ways of masking or shifting direction away from any faults while still allowing potential buyers to acknowledge they exist.  

Curtains and drapes can subtly change the tone and temperature of a room. This can be handy where water damage is present or deterioration of flooring exists. Sometimes throwing down a simple rug can make a room feel larger and more welcoming.

As important as light is in showing off the best parts of a property, furniture and decoration are equally as essential in keeping the buyer’s attention fixed where it needs to be.

The Last Piece Of The Puzzle: Real Estate Photography

As important as it is for a potential client to be able to walk into a property and buy a home based on its presentation, even more essential is selling homes before buyers set foot in the house. If the photography is spot on—great composition, presentation, and lighting—the potential buyer is really just showing up to confirm that this dream is real.

If you’re interested in making sure your photography sells the property, try working with an ad firm that specializes in real estate. Contact us at Adwerx today.

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Sources:
http://www.huffingtonpost.com/2014/02/24/light-emotions_n_4831224.html

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