adwerx return on objective for real estate

What’s your ROO (return on objective) for real estate advertising?

Reading time: about 1 minsFrom ROI to ROO for real estate Most real estate professionals approach digital advertising from an ROI perspective, focusing on their return on investment. But the ROO (Return On Objective) viewpoint is much more powerful.  ROO means answering questions such as: What is the true purpose of your marketing effort? What are the underlying marketing […] Read more