There are half a billion Twitter accounts in the world and more than 140 million in the US alone. It’s easy to think that with an audience that large, Twitter would be a prime network for selling real estate.
Not so fast, Speed Racer. While it’s important to have an online presence and a digital marketing strategy that includes social media, it will only work well if you do it right. And although Twitter can be quite effective for building new and lasting connections with professionals and potential clients, it isn’t the best place for blasting out sales pitches.
Read on for six tips on how to use Twitter effectively for real estate.