The ‘set it and forget it’ marketing platform consists of best practice digital display ads and streaming TV commercials for industry top producers
Last month Adwerx announced their top producer platform for real estate agents, mortgage lending officers, wealth managers, insurance agents, and franchise owners. The program has quickly gained clout from some of the top franchises in the country, with producers at some of the country’s largest real estate and mortgage lending firms signing on to receive a personalized marketing platform. In June alone, over fifty new producers joined the program.
“Since home buyers are searching for their next home online, it is imperative for me to maximize my exposure through ads for listings, and brand ads that place me in front of potential prospects,” said Wendy Moore, REALTOR® at Berkshire Hathaway HomeServices Drysdale Properties.
“Adwerx provides a seamless solution for me to advertise on websites, mobile devices and streaming TV, with a customized, full service platform that streamlines efficiencies in my marketing campaigns,” Wendy continued. “Timing is everything, and with Adwerx my ads are placed in the right place at the right time to impress my home sellers and potential new home buyers. Plus, Adwerx is affordable, has a great relationship with Berkshire Hathaway HomeServices, and provides me with the greatest exposure online.”
As part of this new service, customers receive a customized, omnichannel marketing platform tailored to their distinct branding needs. A dedicated account representative is assigned to each producer, and acts as a concierge to help build the perfect marketing mix, custom-fit to the needs of each individual, including hyper-local display ads and personalized streaming TV commercials.
Streaming TV commercials from Adwerx include access to a library of Adwerx Original commercials that are personalized with the customers headshot and contact information as well as placement of the commercial on premium channels in a hyperlocal geographic area (as small as ¼ mile radius). Commercials are displayed across popular on-demand services like Hulu, Sling, ESPN+, and more during prime viewing hours, allowing customers to get in front of the right prospects at the right time, with zero production costs. Savvy producers have even developed their own commercials for luxury properties, and used Adwerx’s Streaming TV campaigns to help secure high end listings.
“Streaming TV commercials from Adwerx has been huge for our business; especially now when everyone is spending so much more time at home, in front of their TVs,” said Lesley Lyon, Marketing Director at Team Lyon, Lyon Stahl. “As we are not allowed to host live open houses right now, streaming TV commercials from Adwerx is a great way to get exposure to our listing videos. Our agent walks in with confidence to every listing presentation, knowing she has this in her back pocket!”
Current customers who refer a top producer that purchases an Adwerx Top Producer platform, will receive $1,000 in credit in their Adwerx account to optimize their branding efforts.
To learn more about the Adwerx Top Producer Platform, visit enterprise.adwerx.com.
Used by over 25% of the top brokerage firms and over 15% of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale, enabling customers to deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps. The platform drives growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent, and reduces turnover by 42 percent.
Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com.
NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®’ REALTOR Benefits® Program.