Bill Risser is always curious about people in real estate, which started him on the path of his podcast, The Real Estate Sessions. Recently, he sat down with our own Molly McKinley to learn more about her background and the path that brought her to her role as VP of Corporate Marketing and Communications at […] Read more
Sheri Moritz is, above all, a giver and a doer. She is the one who organizes fundraisers and puts together initiatives. This past Christmas, she coordinated thousands of dollars in gifts for teens at Duke Children’s hospital. These teens are often overlooked by well-wishers who like buying gifts for toddlers. She was the driving […] Read more
A primer for starting drone video for real estate marketing In military parlance, they’re called UAVs, or unmanned aerial vehicles. “Drone” suggests the device operates autonomously, implying that it doesn’t require years of training to pilot. There’s probably no selling that military acronym to the public today, as “drones” have become a popular way for people […] Read more
What are some best practices for digital ads? Having served over a billion digital ads in the last three years, we can tell you some of the biggest Dos and Don’ts when using them as part of your marketing strategy for your business. Whether you are advertising to people in your market by Zip code […] Read more
87% of buyers would use their real estate agent again. But only 24% of sellers actually do…. So what happened? In this webinar, we focus on helping you bridge this gap with strategies to help you manage, maximize, and maintain the relationships that can power a successful real estate business: your sphere of influence. Here’s […] Read more
For Connie Semans, the hardest part of being a real estate agent is watching from the sidelines, especially when she knows she could add value. When we asked Connie for an anecdote in which she was able to #BeTheSherpa, she had a story at the ready. “The sellers had found an interested buyer who was […] Read more
For loan officers and mortgage bankers, digital marketing isn’t as complicated as it seems. It’s anything but. It also doesn’t demand that you abandon traditional print outreach. Like all marketing plans, digital marketing requires balance, knowing your audience, and using a little technology. Did it all start with LendingTree? Or, did it take almost two decades […] Read more
CJ Hays is the founder of Agent Reputation. Previously, he was the marketing director for Virtual Results, one of the first real estate website design companies to bring WordPress into the real estate industry. He is currently a vendor in the online reputation industry and he has an internal website design team. He actually goes […] Read more
