July 2016

5 digital marketing hacks real estate professionals chris craft

The Top 5 Digital Marketing Hacks for Real Estate Professionals

Reading time: about 3 minsReal estate professionals must embrace savvy digital marketing strategies in our hyper-connected world. Within these strategies are specific tactics that can transform your marketing from the mundane to the magnificent. There’s value in postcards, calendars, and business cards but digital marketing is the best way for real estate professionals to leverage their money and time. Allow […] Read more

Adwerx recruiting for brokers real estate

New real estate recruiting and retention tool for brokers

Reading time: about 2 minsWhat would you do if a thousand people asked you for the same thing? That’s what happened to us here at Adwerx. Nearly a thousand real estate brokers asked us for help with a specific part of their business: recruiting. It wasn’t surprising once we looked at the data. According to NAR’s 2016 report, one-third of […] Read more

Facebook live for real estate katie lance

Katie Lance on using Facebook Live for real estate

Reading time: about 3 minsHere at Adwerx, we recently did our very first Facebook Live posts with Samantha DeBianchi and real estate luminaries such as Leigh Brown and Laurie Weston Davis. It was incredibly exciting and the engagement we saw was both surprising and encouraging. And it wasn’t as hard as we thought! How did we do it? Simple. We asked […] Read more

Samantha DeBianchi

WEBINAR: How to be a real estate celebrity with Samantha DeBianchi

Reading time: about 1 minsFew real estate agents embody the power of public relations like Samantha DeBianchi. Samantha is the principal broker at DeBianchi Real Estate in Ft. Lauderdale Florida, and the first female star of Million Dollar Listing Miami on Bravo TV. Her expert advice and opinions have been featured on major media outlets including Fox Business, Fox News, CNBC, […] Read more

Samantha DeBianchi

Pull no punches: Samantha DeBianchi and the power of PR

Reading time: about 3 minsFew real estate agents embody the power of public relations like Samantha DeBianchi. Samantha is the principal broker at DeBianchi Real Estate in Ft. Lauderdale Florida, and the first female star of Million Dollar Listing Miami on Bravo TV. Her expert advice and opinions have been featured on major media outlets including Fox Business, Fox News, CNBC, […] Read more

#BeTheSherpa Lynn Johnson300

#BeTheSherpa: What Lynn Johnson hid from her clients

Reading time: about 2 minsMuch of a real estate transaction is need-to-know. And buyers often need to know everything. Agent Lynn Johnson was working with a couple who were relocating from the mountains of Asheville, NC to the Triangle area.  She guided them diligently through a search for a home that would fit their needs and wants. They finally […] Read more

Real estate agents charity volunteers

Agents of change: how real estate agents can do well by doing good

Reading time: about 4 minsReal estate agents are already helping people — it’s part of the job description. And the way they help people, when done right, is still an experience that can’t be supplanted by technology. But some agents go above and beyond, weaving charitable giving or good works into their business plan. They host fundraisers or collect […] Read more

Public Relations for Real Estate

3 tips to use public relations for real estate

Reading time: about 3 minsWhat does public relations for real estate look like? It’s when an agent is quoted as an expert on the local housing market for a newspaper. Or an agent writes an editorial for a financial news section on why renters should consider buying. Or a local news station covers a fundraiser hosted by a real […] Read more

adwerx generating real estate leads

Generating Real Estate Leads

Reading time: about 3 minsLook up any article on generating real estate leads, and chances are you will see something along the lines of, “The market is changing.” As a real estate agent, you know the market is constantly in a state of flux, and you have to be agile enough to keep pace with the changes. One solid way […] Read more

CBx Adwerx coldwell banker

CBx + Adwerx = power tools for real estate agents

Reading time: about 1 minsAs if you needed an excuse to get an iPad, the Coldwell Banker app CBx might just be it. The app empowers agents to create a demographic makeup of potential home buyers by attributes such as age, education, family size and average household income, as well as from where these potential home buyers are moving. […] Read more

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