On the first day of real estate agent training at The Go School, Alyssa Hellman gives her students a kaleidoscope. It comes with a note that reads, “Your future is all in how you choose to see it.” It’s the same gift Alyssa received from her parents when she graduated from college. And she hopes […] Read more
Adwerx CEO Jed Carlson put a client’s toughest question to real estate agents: “Why do I need you?” His answer was that agents are like Sherpas: they reduce the risk of the transaction, they help carry the load and they comfort the client along the way. With this mindset, no amount of technology or automation […] Read more
Orlando, Florida agent Kevin Johnson has only been selling residential real estate since August 2014. But in May 2016, he will surpass over $500k in gross commissions. How did he do it? He described his background and his approach to building his real estate brand in a recent post on Active Rain and even created a […] Read more
Adwerx CEO Jed Carlson put a seller’s toughest question to real estate agents: “Why do I need you?” His answer was that agents are like Sherpas: they reduce the risk of the transaction, they help carry the load and they comfort the client along the way. With this mindset, no amount of technology or automation […] Read more
How can you stand out in your next listing presentation? Simple. Tell the seller, “I can put your home on The New York Times. And ESPN. And thousands of major web sites.” Watch the webinar to learn even more about listing like a digital rockstar. Every real estate agent will promise to put the home on […] Read more
Adwerx CEO Jed Carlson will take the stage at Inman Connect on the Road in Chicago next week. And when he’s on stage, he’ll ask the question agents dread most: “Why do I need you?” In a market where more data than ever is available to home buyers and sellers, real estate agents need to take […] Read more
Most agents have embraced the fact that digital ads for real estate matters. But digital advertising can seem like a black box. What kind of ads work best? Who will see your ads? What should your ads say? We’ve outlined three kinds of digital ads for real estate, who they are for, and how you […] Read more
“Why do I need you?” This is a question many real estate agents dread. But with the rise of real estate technology that puts more market data into the hands of buyers and sellers, more agents have to come up with an answer. In fact, Adwerx CEO Jed Carlson gave a speech about it. Pat Vredevoogd-Combs, […] Read more
New listings are an exciting time for real estate agents, but it’s also a super busy time – use our digital marketing checklist to help. Agents tell us that it’s almost too easy to leave out one or more of the small but critical steps when they have a new listing. From working with sellers […] Read more
So you’re using digital advertising for real estate. (And hopefully, you’re using Adwerx for your digital ads!) Your ad is helping you stay top of mind with people you are prospecting or the people you already know. But where are you sending those people that click on your ad? You should be sending them to […] Read more
