September 2014

Build your brand

Reading time: about 2 mins

Now that you know what awareness marketing is, it’s time to compare it to lead generation. What’s the difference between the two? Can you use both for your marketing strategies? Read on to learn more!

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Landing pages: sweat the details

Reading time: about 2 mins

You’ve used awareness marketing to build your brand, and drive traffic to your website. Now what? In this lesson, we’ll be covering the basics of a good destination page. This is one of the most important factors of turning traffic into clients.

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Referrals: the value of a client

Reading time: about 3 mins

Did you know that 88% of home buyers say they would use their real estate agent again? Did you know that 25% actually do use their agent again? In this lesson, we’ll be discussing what you can do to make sure that you’re number is much higher than 25%.

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