February 2014

9 apps every real estate agent needs

Reading time: about 4 mins

As real estate agents, it is vitally important to stay organized and keep in touch with your clients. Thanks to the smartphone and mobile applications, this is now easier than ever. With the amount of apps on the market, it can be hard to differentiate between the ones that will actually help your business and the ones that will only waste your time. Quality apps will not only keep you organized; they’ll also help increase client engagement and enhance client satisfaction.

We know that working in real estate doesn’t leave you much time to find and test out mobile apps. That is why the team here at AdWerx has scoured the Internet to locate a list of what we believe are the most essential (and free!) apps for real estate agents this year.

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Real estate conference advice and tips from the pros

Reading time: about 1 mins

The AdWerx team is looking forward to attending the Century 21 of the Carolinas Spring Rally later this week. Conferences are an excellent way to network with fellow agents, learn about new industry practices and find out more about new technology and services.

As the team prepared for the conference, they considered some ideas about how to make the most of their time while there. We decided to ask some of the biggest names in the real estate business about advice they have when it comes to networking and attending events. We posed this question on Twitter and Facebook:

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Google authorship 101: Why & how to set it up for your real estate website

Reading time: about 2 mins

If you’re a regular Google+ user (also known as a “Plusser”), you’ve probably heard the term “Authorship” thrown around quite a bit. Even if you aren’t familiar with that term, you’ve probably seen Google Authorship in action without even realizing it.

Google Authorship is a tool in search results that allows author information to be displayed next to the content they have written. It will display the information provided by the author on their Google+ profile, which typically includes their photo, byline and the number of Google+ circles they are a part of. Check out the example below.

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