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Most real estate agents work really hard for their clients but their clients just don’t know it. Like a star in any profession, the great ones make it look easy. But here’s the rub — most clients don’t think agents are working hard enough to justify the 6% that they’ll have to part with when the “Sold” sign appears in the front yard. This means by making it look easy, client satisfaction may actually suffer.
A recent study examining client satisfaction and real estate agent commissions suggests that there is a link between client satisfaction and the frequency of communication by the real estate agent.